Universal fix applied to all brands

H7–H9 are not valid HTML elements. All brands now use semantic text-role names: Subtitle → <p class="text-subtitle">, Label → <p class="text-label">, Caption → <p class="text-caption">. The heading outline exposed to search crawlers now contains only H1–H6.

Fixed

Remaining warning

Info

Positive

Scale break (old)

Duplicate size (old)

1. Aston

Montserrat 300/500 · uppercase H1–H4Montserrat 300/400 · uppercase H1–H3 only

T B

T A-

S B-

S A-

A B

A B+

SCALE COMPARISON (desktop)

Before

56

H1

48

H2

40

H3

24

H4

32

H5

24

H6

24

H7

16

H8

14

H9

After

3.5rem

H1

h1

3rem

H2

h2

2.5rem

H3

h3

2rem

H4

h4

1.5rem

H5

h5

1.25rem

H6

h6

1.125rem

Subtitle

p.text-subtitle

1rem

Label

p.text-label

0.875rem

Caption

p.text-caption

H1–H6 RESOLVED STYLES (desktop)

Level	Size	Line-H	Weight	Family	Preview
H1	3.5rem	1.14	300	Montserrat	Luxury Hotel Experience
H2	3rem	1.17	300	Montserrat	Discover Your Getaway
H3	2.5rem	1.2	300	Montserrat	Premium Accommodations
H4	2rem	1.25	500	Montserrat	Exclusive Amenities
H5	1.5rem	1.33	500	Montserrat	Guest Reviews & Ratings
H6	1.25rem	1.4	500	Montserrat	Special Offers & Packages
TEXT ROLES (non-heading)
Subtitle	1.125rem	1.5	500	Montserrat	Deluxe rooms from $199 per night
Label	1rem	1.5	400	Montserrat	FEATURED PROPERTY
Caption	0.875rem	1.5	400	Montserrat	Rates include breakfast. Terms apply.
ANCHOR TEXT
Link	inherit	inherit	500	inherit	Book your stay now

ANCHOR STATES

DefaultBook direct

:visitedBook direct

:hoverBook direct

:activeBook direct

:focusBook direct

Uses brand primary #00215B (15.34:1 on white). Secondary #939598 and tertiary #667A9D both fail AA — never use either for link text.

BODY TEXT

Font family: Montserrat · line-height ≥ 1.5 (WCAG 1.4.12) · paragraph spacing ≥ 1.5× font-size (WCAG 1.4.12) · max-width targets ~65ch (WCAG 1.4.8)

Variant	Size	Line-H	Weight	Para. spacing	Max-width	HTML
Body LG	1.125rem	1.75	400	1.75rem	68ch	p.body-lg
Body	1rem	1.75	400	1.5rem	68ch	p
Body SM	0.9375rem	1.6	400	1.25rem	68ch	p.body-sm
Body XS	0.75rem	1.5	400	1rem	72ch	small / p.body-xs

Body LG 1.125rem / 1.75

Our rooms are designed to feel like a home away from home — thoughtfully furnished with everything you need for a comfortable and memorable stay. Each space features premium bedding, high-speed Wi-Fi, and carefully chosen amenities to support both work and relaxation.

Lead paragraph. Use once per section, directly below H1 or H2.

Body 1rem / 1.75

Our rooms are designed to feel like a home away from home — thoughtfully furnished with everything you need for a comfortable and memorable stay. Each space features premium bedding, high-speed Wi-Fi, and carefully chosen amenities to support both work and relaxation.

Default body copy. All hotel descriptions, room features, amenity lists.

Body SM 0.9375rem / 1.6

Our rooms are designed to feel like a home away from home — thoughtfully furnished with everything you need for a comfortable and memorable stay. Each space features premium bedding, high-speed Wi-Fi, and carefully chosen amenities to support both work and relaxation.

Supporting / secondary text. Sidebar content, meta information.

Body XS 0.75rem / 1.5

Our rooms are designed to feel like a home away from home — thoughtfully furnished with everything you need for a comfortable and memorable stay. Each space features premium bedding, high-speed Wi-Fi, and carefully chosen amenities to support both work and relaxation.

Fine print / legal / terms. Use sparingly. Never for primary content.

CHANGES MADE

Restored monotonic scale: 56→48→40→32→24→20→18→16→14

Uppercase limited to H1–H3

Weight simplified: 300 for H1–H3, 500 for H4+

Sub-heading roles: Subtitle / Label / Caption (p.text-*)

Letter spacing: -0.08rem H1–H3, explicit 0 H4+

✓

Scale inversion resolved: H4 now 2rem > H5 1.5rem. Scale descends monotonically H1→H6, then Subtitle→Label→Caption.

✓

Duplicate sizes eliminated: H4–H6 now have distinct sizes: 2rem/1.5rem/1.25rem. No more shared values.

✓

Uppercase limited to H1–H3: H4 and below drop uppercase transform — improves readability and SEO.

~

Two weight tiers: Simplified to extralight (300) for H1–H3, regular (500) for H4–H6. Matches Montserrat's strongest contrast points.

i

Letter spacing explicit on all levels: -0.08rem for H1–H3, 0 for H4–H6, ensuring no undefined tracking.

2. Harper

Cinzel 500 + Lato 700Cinzel 500 H1–H6 + Lato 700 Subtitle–Caption

T A-

T A

S B

S A-

A A-

A A

SCALE COMPARISON (desktop)

Before

56

H1

40

H2

32

H3

21

H4

32

H5

21

H6

21

H7

18

H8

16

H9

After

3.5rem

H1

h1

2.5rem

H2

h2

2rem

H3

h3

1.5rem

H4

h4

1.25rem

H5

h5

1.125rem

H6

h6

1rem

Subtitle

p.text-subtitle

0.875rem

Label

p.text-label

0.875rem

Caption

p.text-caption

H1–H6 RESOLVED STYLES (desktop)

Level	Size	Line-H	Weight	Family	Preview
H1	3.5rem	1.14	500	Cinzel	Discover Your Perfect Getaway
H2	2.5rem	1.2	500	Cinzel	Curated Hotel Experiences
H3	2rem	1.25	500	Cinzel	Signature Dining & Spa
H4	1.5rem	1.33	500	Cinzel	Exclusive Member Benefits
H5	1.25rem	1.4	500	Cinzel	Rooms & Suite Collection
H6	1.125rem	1.44	500	Cinzel	Local Events & Activities
TEXT ROLES (non-heading)
Subtitle	1rem	1.5	700	Lato	Complimentary access to rooftop lounge
Label	0.875rem	1.5	700	Lato	HARPER SIGNATURE
Caption	0.875rem	1.5	400	Lato	Available for stays of 2 nights or more.
ANCHOR TEXT
Link	inherit	inherit	600	inherit	Book your stay now

ANCHOR STATES

DefaultBook direct

:visitedBook direct

:hoverBook direct

:activeBook direct

:focusBook direct

Harper primary #808285 (3.85:1) and secondary #F08B1D (2.50:1) both fail WCAG AA — neither can be used for body link text. Using darkened primary #555759 (~7:1) to retain brand feel. Flag to design team.

BODY TEXT

Font family: Lato · line-height ≥ 1.5 (WCAG 1.4.12) · paragraph spacing ≥ 1.5× font-size (WCAG 1.4.12) · max-width targets ~65ch (WCAG 1.4.8)

Variant	Size	Line-H	Weight	Para. spacing	Max-width	HTML
Body LG	1.125rem	1.75	400	1.75rem	70ch	p.body-lg
Body	1rem	1.75	400	1.5rem	70ch	p
Body SM	0.9375rem	1.6	400	1.25rem	70ch	p.body-sm
Body XS	0.75rem	1.5	400	1rem	72ch	small / p.body-xs

Body LG 1.125rem / 1.75

Our rooms are designed to feel like a home away from home — thoughtfully furnished with everything you need for a comfortable and memorable stay. Each space features premium bedding, high-speed Wi-Fi, and carefully chosen amenities to support both work and relaxation.

Lead paragraph. Lato's generous x-height reads well at this size.

Body 1rem / 1.75

Our rooms are designed to feel like a home away from home — thoughtfully furnished with everything you need for a comfortable and memorable stay. Each space features premium bedding, high-speed Wi-Fi, and carefully chosen amenities to support both work and relaxation.

Default body copy. Lato 400 is optimised for screen readability.

Body SM 0.9375rem / 1.6

Our rooms are designed to feel like a home away from home — thoughtfully furnished with everything you need for a comfortable and memorable stay. Each space features premium bedding, high-speed Wi-Fi, and carefully chosen amenities to support both work and relaxation.

Supporting text. Lato retains legibility at 15px.

Body XS 0.75rem / 1.5

Our rooms are designed to feel like a home away from home — thoughtfully furnished with everything you need for a comfortable and memorable stay. Each space features premium bedding, high-speed Wi-Fi, and carefully chosen amenities to support both work and relaxation.

Fine print / legal. Use sparingly.

CHANGES MADE

Restored scale: 56→40→32→24→20→18→16→14→13

H4 raised from 21px to 24px to break collision

Sub-heading roles: Subtitle / Label / Caption (p.text-*)

Cinzel retained for H1–H6, Lato for Subtitle–Caption

✓

Scale inversion resolved: H4 1.5rem is now greater than H5 1.25rem. All levels descend cleanly.

✓

Triple 21px collision broken: H4/H5/H6 are now 24/20/18px — each level visually distinct.

+

Cinzel + Lato pairing retained: Best font contrast of all 6 brands — no change needed.

+

Letter spacing retained: 0.05em Cinzel (H1–H6), 0.02em Lato (Subtitle–Caption).

3. Alana

Yeseva One 400 + Archivo 700Yeseva One 400 H1–H4 + Archivo 600/700 H5–Caption

T B+

T A-

S B

S A-

A B-

A B+

SCALE COMPARISON (desktop)

Before

56

H1

48

H2

32

H3

24

H4

32

H5

21

H6

21

H7

18

H8

16

H9

After

3.5rem

H1

h1

2.75rem

H2

h2

2rem

H3

h3

1.5rem

H4

h4

1.25rem

H5

h5

1.125rem

H6

h6

1rem

Subtitle

p.text-subtitle

0.875rem

Label

p.text-label

0.875rem

Caption

p.text-caption

H1–H6 RESOLVED STYLES (desktop)

Level	Size	Line-H	Weight	Family	Preview
H1	3.5rem	1.14	400	Yeseva One	Premium Accommodations
H2	2.75rem	1.18	400	Yeseva One	Crafted for Comfort
H3	2rem	1.25	400	Yeseva One	Spaces That Inspire
H4	1.5rem	1.33	400	Yeseva One	Dining Experiences
H5	1.25rem	1.4	700	Archivo	Wellness & Leisure
H6	1.125rem	1.44	600	Archivo	Meeting & Events
TEXT ROLES (non-heading)
Subtitle	1rem	1.5	600	Archivo	Thoughtfully designed for longer stays
Label	0.875rem	1.5	500	Archivo	ALANA COLLECTION
Caption	0.875rem	1.5	400	Archivo	Subject to availability at time of booking.
ANCHOR TEXT
Link	inherit	inherit	600	inherit	Book your stay now

ANCHOR STATES

DefaultBook direct

:visitedBook direct

:hoverBook direct

:activeBook direct

:focusBook direct

Uses brand primary #6D1810 (11.74:1 on white). Inherits Yeseva One (H1–H4) or Archivo (H5–Caption) from surrounding context.

BODY TEXT

Font family: Archivo · line-height ≥ 1.5 (WCAG 1.4.12) · paragraph spacing ≥ 1.5× font-size (WCAG 1.4.12) · max-width targets ~65ch (WCAG 1.4.8)

Variant	Size	Line-H	Weight	Para. spacing	Max-width	HTML
Body LG	1.125rem	1.75	400	1.75rem	68ch	p.body-lg
Body	1rem	1.75	400	1.5rem	68ch	p
Body SM	0.9375rem	1.6	400	1.25rem	68ch	p.body-sm
Body XS	0.75rem	1.5	400	1rem	72ch	small / p.body-xs

Body LG 1.125rem / 1.75

Our rooms are designed to feel like a home away from home — thoughtfully furnished with everything you need for a comfortable and memorable stay. Each space features premium bedding, high-speed Wi-Fi, and carefully chosen amenities to support both work and relaxation.

Lead paragraph. Archivo's wide apertures improve readability at medium sizes.

Body 1rem / 1.75

Our rooms are designed to feel like a home away from home — thoughtfully furnished with everything you need for a comfortable and memorable stay. Each space features premium bedding, high-speed Wi-Fi, and carefully chosen amenities to support both work and relaxation.

Default body copy.

Body SM 0.9375rem / 1.6

Our rooms are designed to feel like a home away from home — thoughtfully furnished with everything you need for a comfortable and memorable stay. Each space features premium bedding, high-speed Wi-Fi, and carefully chosen amenities to support both work and relaxation.

Supporting text.

Body XS 0.75rem / 1.5

Our rooms are designed to feel like a home away from home — thoughtfully furnished with everything you need for a comfortable and memorable stay. Each space features premium bedding, high-speed Wi-Fi, and carefully chosen amenities to support both work and relaxation.

Fine print / legal. Use sparingly.

CHANGES MADE

Restored scale: 56→44→32→24→20→18→16→14→13

H5 dropped from 32px to 20px

Yeseva One capped at H4 (24px), Archivo from H5

Sub-heading roles: Subtitle / Label / Caption (p.text-*)

Letter-spacing: -0.02em on H1 for optical balance

✓

Scale inversion resolved: H5 reduced to 1.25rem, now below H4 (1.5rem). H2 adjusted to 2.75rem to distinguish from H3.

✓

Yeseva One limited to H1–H4: Decorative serif only at display sizes (24px+). Archivo takes over at H5.

i

Add letter-spacing: -0.02em on H1: Yeseva One at 56px benefits from slight negative tracking for optical balance.

+

Yeseva One + Archivo pairing retained: Strong brand personality — decorative serif for display, geometric sans for body.

4. Neo

Syncopate 400/700 + Roboto 700Syncopate 400/700 H1–H3 only + Roboto 400/700 H4–Caption

T C+

T B+

S C

S B

A D+

A B-

SCALE COMPARISON (desktop)

Before

40

H1

32

H2

24

H3

18

H4

24

H5

16

H6

21

H7

18

H8

16

H9

After

2.5rem

H1

h1

2rem

H2

h2

1.5rem

H3

h3

1.25rem

H4

h4

1.125rem

H5

h5

1rem

H6

h6

0.875rem

Subtitle

p.text-subtitle

0.875rem

Label

p.text-label

0.875rem

Caption

p.text-caption

H1–H6 RESOLVED STYLES (desktop)

Level	Size	Line-H	Weight	Family	Preview
H1	2.5rem	1.3	400	Syncopate	Exclusive Amenities
H2	2rem	1.25	700	Syncopate	Minimalist Living
H3	1.5rem	1.33	700	Syncopate	Design-Led Spaces
H4	1.25rem	1.4	400	Roboto	Urban Retreats
H5	1.125rem	1.44	400	Roboto	Co-working & Connect
H6	1rem	1.5	700	Roboto	Smart Room Features
TEXT ROLES (non-heading)
Subtitle	0.875rem	1.5	400	Roboto	High-speed Wi-Fi in every zone
Label	0.875rem	1.5	400	Roboto	NEO URBAN
Caption	0.875rem	1.5	400	Roboto	Check-in from 15:00. Late check-out on request.
ANCHOR TEXT
Link	inherit	inherit	400	inherit	Book your stay now

ANCHOR STATES

DefaultBook direct

:visitedBook direct

:hoverBook direct

:activeBook direct

:focusBook direct

Uses brand secondary #A71F23 (7.33:1). No underline by default per Neo aesthetic — underline added on hover. Without underline, link/non-link contrast must be ≥3:1 (WCAG 1.4.1). Inherits Roboto from H4–Caption context.

BODY TEXT

Font family: Roboto · line-height ≥ 1.5 (WCAG 1.4.12) · paragraph spacing ≥ 1.5× font-size (WCAG 1.4.12) · max-width targets ~65ch (WCAG 1.4.8)

Variant	Size	Line-H	Weight	Para. spacing	Max-width	HTML
Body LG	1.125rem	1.6	400	1.5rem	65ch	p.body-lg
Body	1rem	1.6	400	1.5rem	65ch	p
Body SM	0.9375rem	1.6	400	1.25rem	65ch	p.body-sm
Body XS	0.75rem	1.5	400	1rem	72ch	small / p.body-xs

Body LG 1.125rem / 1.6

Our rooms are designed to feel like a home away from home — thoughtfully furnished with everything you need for a comfortable and memorable stay. Each space features premium bedding, high-speed Wi-Fi, and carefully chosen amenities to support both work and relaxation.

Lead paragraph. Neo uses tighter line-height (1.6 vs 1.75) to match its minimal aesthetic. Still WCAG compliant.

Body 1rem / 1.6

Our rooms are designed to feel like a home away from home — thoughtfully furnished with everything you need for a comfortable and memorable stay. Each space features premium bedding, high-speed Wi-Fi, and carefully chosen amenities to support both work and relaxation.

Default body copy. Roboto is optimised for Android/Chrome rendering.

Body SM 0.9375rem / 1.6

Our rooms are designed to feel like a home away from home — thoughtfully furnished with everything you need for a comfortable and memorable stay. Each space features premium bedding, high-speed Wi-Fi, and carefully chosen amenities to support both work and relaxation.

Supporting text.

Body XS 0.75rem / 1.5

Our rooms are designed to feel like a home away from home — thoughtfully furnished with everything you need for a comfortable and memorable stay. Each space features premium bedding, high-speed Wi-Fi, and carefully chosen amenities to support both work and relaxation.

Fine print / legal. Use sparingly.

CHANGES MADE

Restored scale: 40→32→24→20→18→16→14→13→12

Syncopate capped at H3 (24px); Roboto from H4

H5 dropped from 24px → 18px, Subtitle from 21px → 14px

Weight: H1 Syncopate 400, H2–H3 Syncopate 700, H4+ Roboto

Sub-heading roles: Subtitle / Label / Caption (p.text-*)

✓

Double inversion resolved: H5 dropped from 24px to 18px (below H4 at 20px). Subtitle dropped to 14px (below H6 at 16px). Both inversions gone.

✓

Syncopate limited to H1–H3: Ultra-wide font only at display sizes (24px+). Roboto handles H4–Subtitle–Label–Caption where legibility matters most.

✓

Weight progression fixed: H1: Syncopate 400, H2–H3: Syncopate 700, H4+: Roboto 400/700. No more abrupt single-level jump.

~

Syncopate still wide at H3 (24px): H3 at 24px is the minimum safe size for Syncopate. Monitor mobile carefully.

5. favehotels

Comfortaa 700 + Nunito 700Comfortaa 700 H1–H4 + Nunito 600/700 H5–Caption

T B-

T B+

S B-

S B+

A B

A B+

SCALE COMPARISON (desktop)

Before

56

H1

48

H2

32

H3

24

H4

32

H5

24

H6

21

H7

18

H8

16

H9

After

3.5rem

H1

h1

2.75rem

H2

h2

2rem

H3

h3

1.5rem

H4

h4

1.25rem

H5

h5

1.125rem

H6

h6

1rem

Subtitle

p.text-subtitle

0.875rem

Label

p.text-label

0.875rem

Caption

p.text-caption

H1–H6 RESOLVED STYLES (desktop)

Level	Size	Line-H	Weight	Family	Preview
H1	3.5rem	1.14	700	Comfortaa	feel at home, always
H2	2.75rem	1.18	700	Comfortaa	your next stay sorted
H3	2rem	1.25	700	Comfortaa	rooms that just work
H4	1.5rem	1.33	700	Comfortaa	great value, no fuss
H5	1.25rem	1.4	600	Nunito	what guests are saying
H6	1.125rem	1.44	600	Nunito	deals worth grabbing
TEXT ROLES (non-heading)
Subtitle	1rem	1.5	700	Nunito	free wi-fi, comfy beds, no surprises
Label	0.875rem	1.5	700	Nunito	limited time offer
Caption	0.875rem	1.5	400	Nunito	prices shown are per night, breakfast not included.
ANCHOR TEXT
Link	inherit	inherit	600	inherit	Book your stay now

ANCHOR STATES

DefaultBook direct

:visitedBook direct

:hoverBook direct

:activeBook direct

:focusBook direct

Uses brand primary #8B254F (8.48:1 on white). Inherits Comfortaa (H1–H4) or Nunito (H5–Caption) from surrounding context.

BODY TEXT

Font family: Nunito · line-height ≥ 1.5 (WCAG 1.4.12) · paragraph spacing ≥ 1.5× font-size (WCAG 1.4.12) · max-width targets ~65ch (WCAG 1.4.8)

Variant	Size	Line-H	Weight	Para. spacing	Max-width	HTML
Body LG	1.125rem	1.75	400	1.75rem	70ch	p.body-lg
Body	1rem	1.75	400	1.5rem	70ch	p
Body SM	0.9375rem	1.6	400	1.25rem	70ch	p.body-sm
Body XS	0.75rem	1.5	400	1rem	72ch	small / p.body-xs

Body LG 1.125rem / 1.75

Our rooms are designed to feel like a home away from home — thoughtfully furnished with everything you need for a comfortable and memorable stay. Each space features premium bedding, high-speed Wi-Fi, and carefully chosen amenities to support both work and relaxation.

Lead paragraph. Nunito's round letterforms need slightly more line-height.

Body 1rem / 1.75

Our rooms are designed to feel like a home away from home — thoughtfully furnished with everything you need for a comfortable and memorable stay. Each space features premium bedding, high-speed Wi-Fi, and carefully chosen amenities to support both work and relaxation.

Default body copy. Use weight 400 — Nunito 400 is more readable than 300 at body size.

Body SM 0.9375rem / 1.6

Our rooms are designed to feel like a home away from home — thoughtfully furnished with everything you need for a comfortable and memorable stay. Each space features premium bedding, high-speed Wi-Fi, and carefully chosen amenities to support both work and relaxation.

Supporting text.

Body XS 0.75rem / 1.5

Our rooms are designed to feel like a home away from home — thoughtfully furnished with everything you need for a comfortable and memorable stay. Each space features premium bedding, high-speed Wi-Fi, and carefully chosen amenities to support both work and relaxation.

Fine print / legal. Use sparingly.

CHANGES MADE

Restored scale: 56→44→32→24→20→18→16→14→13

H5 dropped from 32px → 20px, H2 adjusted to 44px

Comfortaa limited to H1–H4; Nunito from H5

Weight variation: Nunito 600 for H5–H6, 700 for Subtitle–Caption

Sub-heading roles: Subtitle / Label / Caption (p.text-*)

✓

Scale inversion resolved: H5 reduced to 1.25rem — below H4 at 1.5rem. H2 adjusted to 2.75rem to maintain spacing.

✓

Duplicate sizes eliminated: H4/H5/H6 are now 1.5rem/1.25rem/1.125rem — three distinct visual levels.

~

Low pairing contrast persists: Comfortaa and Nunito are still similar visually. Partially mitigated by using Comfortaa only for H1–H4 and Nunito from H5.

i

Weight variation introduced: H5–H6 now use Nunito 600 to differentiate from body text. Subtitle–Caption use Nunito 700.

6. Quest

Permanent Marker 400 + Poppins 700Permanent Marker 400 H1–H2 only + Poppins 600/700 H3–Caption

T C

T B

S C-

S B-

A D

A B

SCALE COMPARISON (desktop)

Before

56

H1

40

H2

40

H3

40

H4

40

H5

24

H6

21

H7

18

H8

16

H9

After

3.5rem

H1

h1

2.5rem

H2

h2

2rem

H3

h3

1.5rem

H4

h4

1.25rem

H5

h5

1.125rem

H6

h6

1rem

Subtitle

p.text-subtitle

0.875rem

Label

p.text-label

0.875rem

Caption

p.text-caption

H1–H6 RESOLVED STYLES (desktop)

Level	Size	Line-H	Weight	Family	Preview
H1	3.5rem	1.14	400	Permanent Marker	Special Offers & Packages
H2	2.5rem	1.2	400	Permanent Marker	Adventure Starts Here
H3	2rem	1.25	700	Poppins	Family-Friendly Stays
H4	1.5rem	1.33	700	Poppins	Book Direct & Save
H5	1.25rem	1.4	600	Poppins	Loyalty Rewards
H6	1.125rem	1.44	600	Poppins	Flexible Check-in
TEXT ROLES (non-heading)
Subtitle	1rem	1.5	600	Poppins	Earn points on every night you stay
Label	0.875rem	1.5	500	Poppins	QUEST REWARDS
Caption	0.875rem	1.5	400	Poppins	Points expire 12 months after last activity.
ANCHOR TEXT
Link	inherit	inherit	600	inherit	Book your stay now

ANCHOR STATES

DefaultBook direct

:visitedBook direct

:hoverBook direct

:activeBook direct

:focusBook direct

Uses brand primary #6C217F (9.71:1). Secondary #FDB913 (1.73:1) fails severely — never use for link text. Visited #5B35A0 is visually distinct from Quest purple. Avoid links inside Permanent Marker (H1–H2) headings.

BODY TEXT

Font family: Poppins · line-height ≥ 1.5 (WCAG 1.4.12) · paragraph spacing ≥ 1.5× font-size (WCAG 1.4.12) · max-width targets ~65ch (WCAG 1.4.8)

Variant	Size	Line-H	Weight	Para. spacing	Max-width	HTML
Body LG	1.125rem	1.75	400	1.75rem	68ch	p.body-lg
Body	1rem	1.75	400	1.5rem	68ch	p
Body SM	0.9375rem	1.6	400	1.25rem	68ch	p.body-sm
Body XS	0.75rem	1.5	400	1rem	72ch	small / p.body-xs

Body LG 1.125rem / 1.75

Our rooms are designed to feel like a home away from home — thoughtfully furnished with everything you need for a comfortable and memorable stay. Each space features premium bedding, high-speed Wi-Fi, and carefully chosen amenities to support both work and relaxation.

Lead paragraph. Poppins has a large x-height — line-height 1.75 prevents crowding.

Body 1rem / 1.75

Our rooms are designed to feel like a home away from home — thoughtfully furnished with everything you need for a comfortable and memorable stay. Each space features premium bedding, high-speed Wi-Fi, and carefully chosen amenities to support both work and relaxation.

Default body copy.

Body SM 0.9375rem / 1.6

Our rooms are designed to feel like a home away from home — thoughtfully furnished with everything you need for a comfortable and memorable stay. Each space features premium bedding, high-speed Wi-Fi, and carefully chosen amenities to support both work and relaxation.

Supporting text.

Body XS 0.75rem / 1.5

Our rooms are designed to feel like a home away from home — thoughtfully furnished with everything you need for a comfortable and memorable stay. Each space features premium bedding, high-speed Wi-Fi, and carefully chosen amenities to support both work and relaxation.

Fine print / legal. Use sparingly.

CHANGES MADE

Restored scale: 56→40→32→24→20→18→16→14→13

Permanent Marker capped at H1–H2 (40px+)

Poppins handles H3–Caption

Size cliff H5→H6 reduced from 16px drop to 2px

Sub-heading roles: Subtitle / Label / Caption (p.text-*)

✓

Plateau collapse resolved: H2–H5 now have distinct sizes: 2.5rem/2rem/1.5rem/1.25rem. The plateau is broken.

✓

Size cliff eliminated: H5→H6 now drops 20px→18px instead of 40px→24px. Smooth progression.

✓

Permanent Marker limited to H1–H2: Handwritten font only at large display sizes (40px+). Poppins handles everything else.

~

Permanent Marker H2 at 28px mobile: Still borderline for handwritten fonts on mobile. Monitor and consider dropping to H1-only on mobile.

Ranking summary — before & after

1. Harper

A-

B

A-

A

A-

A

2. Alana

B+

B

B-

A-

B+

3. Aston

B

B-

B

A-

B+

4. favehotels

B-

B

B+

5. Neo

C+

C

D+

B+

B

B-

6. Quest

C

C-

D

B

B-

B

New Typography System